Interview with Shawn Windle, Head of Strength and Conditioning & Director of Performance at NBA Franchise

At BodyPro, we are committed to transforming athletic development by providing teams and athletes with expert-driven insights, personalized training programs, and data-backed performance tracking. To further strengthen our impact, we are excited to welcome Shawn Windle to the team as Director of Performance. Link to the video here

Shawn brings over 20 years of NBA experience, having served as a Director of Sports Performance, Strength & Conditioning Coach, and Assistant Athletic Trainer at the highest levels of basketball. Before his NBA tenure, he spent seven years working with collegiate programs across multiple sports. His expertise in athletic development, load management, and performance optimization will play a pivotal role in enhancing BodyPro’s capabilities.

In this interview, Shawn shares his insights on how BodyPro empowers athletes and coaches, the role of technology in modern sports performance, and how we can continue leading the industry.

Q1: BodyPro is known for optimizing team performance by enabling personalized guidance and transparency for athletes, coaches, and directors. With your extensive experience in elite athletic development, how do you see this platform helping athletes and coaches bridge the gap between ambition and action, especially at the high school and collegiate levels?

Shawn Windle:
One of the biggest challenges in athletic development is turning ambition into action. Coaches and athletes start every season with lofty goals, but the hardest part is defining the steps to achieve them. BodyPro eliminates that uncertainty by providing a structured, data-driven roadmap.

In my experience, teams often struggle with balancing workload, recovery, and progression. BodyPro’s platform helps navigate those complexities by answering critical questions: When should an athlete rest? How much training is too much? Who needs more individualized attention? Coaches—especially at the high school and collegiate levels, where resources are often stretched thin—can rely on BodyPro to provide clear, science-backed guidance that removes the guesswork from training decisions.

Ultimately, BodyPro acts as a performance compass, ensuring that both athletes and coaches stay on the right path from day one, reducing inefficiencies and maximizing results.

Q2: As someone who has shaped championship-winning programs, you’ve worked with teams at various performance levels. How do you believe BodyPro’s technology can enhance coaching leadership and facilitate more effective tracking and evaluation of progress, especially when coaching teams with diverse skill levels?

Shawn Windle:
One of the most powerful aspects of BodyPro is its ability to streamline decision-making for coaches, allowing them to focus on what they do best—developing their teams. Many coaches, particularly in youth and collegiate sports, may not have extensive backgrounds in strength and conditioning. BodyPro serves as their expert assistant, offering individualized training plans, real-time workload adjustments, and objective performance tracking.

For example, a basketball coach who is an expert in film study, player development, and game strategy may not have the same expertise in injury prevention, workload management, or recovery protocols. With BodyPro, they do not need to guess or rely solely on intuition—the platform provides actionable insights based on real-time data.

By taking the heavy lifting out of performance tracking and evaluation, BodyPro empowers coaches to spend more time coaching and less time worrying about training logistics, ensuring that every athlete receives the right level of support based on their unique needs.

Q3: BodyPro’s mission is to eliminate disparities in physical and mental training in sports teams through expert-driven insights and personalized training. How do you see your role in this partnership advancing that mission, and what unique contributions can you bring to further elevate the platform’s value to athletes and coaches alike?

Shawn Windle:
With two decades of experience designing and implementing training programs for NBA players, I understand the nuances of individualized athlete development. Every team and every player has rate-limiting factors—whether that is workload management, time constraints, recovery, or skill-specific gaps.

My role at BodyPro is to ensure that we pinpoint those limitations and develop precision-based solutions to maximize performance. This means:

✅ Identifying key stressors on athletes—whether it is game schedules, travel demands, or recovery needs.
✅ Eliminating inefficiencies—by cutting out unnecessary workload and focusing only on what truly moves the needle.
✅ Bringing a high-performance mindset—applying NBA-level training methodologies to teams at all levels, ensuring that no athlete is overlooked.

With BodyPro, we are redefining how teams train, recover, and perform, giving every athlete the same structured and data-driven support that elite professionals receive.

Q4: As an industry leader, you’ve been at the forefront of performance development in elite sports. In your opinion, how can BodyPro stay ahead of the curve in an increasingly competitive market, and what innovations or developments do you believe are essential to maintaining its competitive edge for the next generation of athletes and coaches?

Shawn Windle:
The foundation that BodyPro has built is exceptional, and the key to staying ahead lies in continued innovation and data refinement.

The future of sports performance is about precision and personalization. The more detailed data we can gather—whether through movement screens, athlete self-reports, or performance tracking—the more tailored our training recommendations can become.

To maintain our competitive edge, BodyPro should focus on:

🔹 Expanding data collection capabilities—integrating wearables, movement screens, and subjective athlete feedback to provide hyper-personalized programming.
🔹 Advancing AI-driven insights—leveraging machine learning to detect early signs of fatigue, injury risk, and underperformance before they become issues.
🔹 Refining team-based and individual training plans—ensuring that while the team strategy comes first, we always dial in on what each athlete needs to improve.

By continuing to push the boundaries of sports science and technology, BodyPro is positioning itself as the gold standard in athlete performance optimization.

Final Thoughts

At BodyPro, we are thrilled to have Shawn Windle leading our performance initiatives. His unparalleled experience at the NBA and collegiate levels, combined with his data-driven approach to athletic development, makes him the perfect leader to further elevate our platform.

Shawn’s insights reinforce BodyPro’s core mission—to bridge the gap between ambition and execution, ensuring that every athlete, regardless of level, has access to world-class training, expert insights, and a structured path to success.

🔹 Welcome to the future of athlete development. Welcome to BodyPro.

#BodyPro #AthletePerformance #SportsScience #EliteTraining #NBAExperience